Chairman of SCBC Ding Xiaojun Leads Delegation to Japan
To further promote exchanges and cooperation between SCBC and Japanese universities, to refine the internationalized talent development system, and to explore new avenues for Sino-Japanese educational collaboration, SCBC Chairman Ding Xiaojun led a delegation to visit Josai International University and Aichi Toho University in Japan from November 3 to 4,2025.
On the afternoon of November 3, the SCBC delegation visited Josai International University and held formal talks with President Masato Kurabayashi. In a warm and friendly atmosphere, both sides reviewed and evaluated the ongoing “3+1” and “2+2” joint training programs, exchanging views on specific issues such as further refining course articulation and optimizing credit recognition mechanisms. They unanimously agreed that the programs are operating effectively, providing students from both universities with rich international learning and growth opportunities. Building on this foundation, both parties signed a new agreement for a combined undergraduate-master's degree program, marking a new milestone in the talent cultivation collaboration.
Talks with the President of Josai International University, Japan
Following the meeting, the delegation visited SCBC's current international students studying at Josai International University. They gained detailed insights into the students' academic and daily lives, encouraging them to cherish this valuable overseas studying experience, actively integrate into the cross-cultural environment, and strive to become new-era young talents with international vision and social responsibility.
On the afternoon of November 4, the delegation visited Aichi Toho University. They were received by university leaders including Sakaki Naoki, Chairman of Toho Gakuen, and President Hiroyuki Ukai. During discussions, both sides reviewed over cooperative exchanges in the past decade or so, highly commending achievements in student exchanges, faculty training, and cultural interactions. Ding Xiaojun noted that Aichi Toho University has long maintained an open philosophy and pragmatic approach in talent cultivation and international education. SCBC will continue to expand cooperation channels based on mutual respect and mutual benefit, promoting richer collaborative projects in areas such as summer schools and internships for students. President Hiroyuki Ukai expressed hope to explore more forms of joint training and short-term exchange programs on the foundation of existing cooperation, thereby fostering friendship and mutual growth among young students from both universities.
Signing a New Agreement with Josai International University
President of Universidadde Panamá (Centro Regional Universitario de Azuero)Visits SCBC
On November 3, a delegation led by Dr. Leonardo Enrique Collado Trejos, president of Universidad de Panamá (Centro Regional Universitario deAzuero), visited SCBC. Vice President of SCBC Chen Linhan received the guests in Conference Room 309. Relevant leaders and staff from the Center for International Cooperation and Exchange and the School of Western Languages and Cultures attended the meeting.
During the meeting, Vice President Chen Linhan delivered a welcome address, introducing SCBC's educational programs, recent development progresses in teaching and research, and international exchange initiatives. Vice President Chen emphasized that President Leonardo Enrique Collado Trejos's visit stands as another significant milestone in SCBC's thriving international education efforts. He stated that SCBC will leverage this opportunity to further strengthen educational cooperation networks in the American area, consolidate partnerships with American universities, provide more diverse international educational opportunities for our faculty and students, and promote international educational and cultural exchange.
President Leonardo Enrique Collado Trejos then delivered an address, underscoring the critical importance of enhanced international collaboration among global universities. He advocated for strengthened partnerships and closer ties, asserting that exchanges in teaching, academic research, and specialized disciplines would foster sustainable institutional growth. As a beneficiary of international educational cooperation, he deeply appreciates the significance of global education for students and is currently expanding Universidad de Panamá's collaborations with Chinese universities. Both the Campus Central de la Universidad de Panamáand the Centro Regional Universitario de Azuero are looking forward to collaborating with SCBC. They hope that in the future, faculty and students from both universities can engage in exchange programs and can study at each other's campuses.
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The two parties then discussed the details of the exchange student program between the twouniversities. Vice President Chen Linhan signed a cooperation agreement on behalf of SCBC and presented gifts. After the meeting, President Leonardo Enrique Collado Trejos and his delegation visited Room H407 for a friendly exchange with students majoring in Spanish in SCBC.
Xi'An Fanyi University Visits SCBC
On the afternoon of November 4, President Yao Shuzhi of Xi'An Fanyi University (XFU) and his delegation visited SCBC for a friendly exchange and held a symposium. The discussion focused on exploring new pathways for development of the new liberal arts in language-oriented universities, aiming to deepen cooperation between the two universities in talent cultivation, discipline development, teaching reform, and internationalization. President Wang Hua, Vice President Wang Mingyu, and other university leaders warmly received thevisiting guests.
During the meeting, President Wang Hua provided a comprehensive overview of SCBC's development history, distinctive educational features, disciplinary structure, and notable achievements in educational reform and talent cultivation in recent years. He emphasized that SCBC consistently upholds a “student-centered” educational philosophy, promotes industry-education integration and internationalization, and continuously enhances educational quality and social influence.
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In the exchange session, both parties engaged in in-depth discussions on topics including university governance, program development, new liberal arts reform, information technology advancement, and future collaboration directions. President Yao Shuzhi highly commended SCBC's educational achievements. He engaged in candid discussions with our representatives regarding practical challenges facing XFU, particularly the development difficulties of majors in less commonly taught languages (LCTLs). In response, Vice President Wang Mingyu shared practical experiences and insights on disciplinary optimization, curriculum innovation, and the cultivation of interdisciplinary talents, contextualized within the current macro environment of language discipline development.
Following the symposium, both parties exchanged commemorative gifts and took a group photo.
SCBC Introduces Innovative Admission Publicity Strategies
On the afternoon of November 6, SCBC held the launch meeting for the “SCBC Multilingual Integrated Media Admission Project” in the International Academic Lecture Hall. The meeting formally introduced a new admission initiative centered on “language + major + scenario-based” content. This approach aims to enhance the appeal and influence of SCBC's admission outreach by establishing integrated media anchor teams at both the university and department levels. These teams will create a series of engaging short videos showcasing SCBC's distinctive features. Vice Presidents ZengYongqiang and Lai Zhili, along with heads of relevant schools and departments, as well as student representatives from the multilingual integrated media project attended the meeting.
Lai Zhili delivered remarks at the launch ceremony. He emphasized that while consolidating existing channels, SCBC must actively expand into new media platforms, particularly through short videos, to maximize promotional effectiveness. Multilingual integrated media admission publicity represents a crucial initiative for advancing internationalization and enhancing student quality. He urged all departments to collaborate closely, fully leveraging the creativity and dynamism of student teams to build a distinctive SCBC admissions brand.
Zeng Yongqiang noted that adopting integrated media for admissions promotion represents a highly valuable innovative direction. Success hinges on mastering “two attractions”: First, effectively mobilizing department and student multimedia teams with incentives such as awards and innovation projects to stimulate their enthusiasm and creativity; Second, refining short video production techniques to tell compelling, vivid stories about SCBC, targeting prospective applicants while showcasing our educational strengths and achievements. He recommended establishing a professional advisory team to provide technical and creative guidance to students.
Lai Zhili concluded: Asprimary publicity platforms, SCBC's official website and department sub-sites must further enrich content and update visuals. Simultaneously, collaboration with mainstream media should be strengthened, leveraging their official credibility to endorse the university's publicity efforts and achieve mutual success through diverse partnerships.
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